Adidas is taking heat for a Twitter ad campaign that featured naked breasts as the company tried to promote its new sports bra range. The German sportswear company on W
Eric Adams is sworn in as the 110th mayor of the city of New York on Jan. 1, 2022 in New York, New York. /Getty Images NYC Mayor Eric Adams gives his first address since being sworn in, declar
Fitness band market share is undoubtedly contracting, thanks in no small part to the massive popularity of smartwatches. But 13.1 million overall shipments in Q1 2021 is nothing to sneeze at. People a
During a banner year for connected fitness, Peloton stumbled, as its two treadmills — the Tread+ and Tread — drew the scrutiny of the U.S. Consumer Product Safety Commission (CPSC). The tw
Along with a surge in connected fitness funding, it seems that rowing machines are really having their moment. In April, Ergatta announced a $30 million raise, last month, CityRow announced a $12 mill
For Emily Elyse Miller, founder and CEO of OffLimits, launching during a global pandemic was “interesting to navigate,” but in the end, worked out.“Unfortunately, ‘fun cereal’ is associated with being
Amazon is giving its Alexa voice platform a shot in the arm after seeing further declines in skill growth over the past year, indicating lagging interest from third-party voice app developers. At the
People shopping around for a fitness app already have a plethora to pick from: MyFitnessPal, Noom and Lifesum, to name a few. Founded in India, HealthifyMe is betting that users around the world will
You’ve just sat down to dinner, and your wearable device reminds you to get up and get in your steps for the day. Maybe the app has a point, but odds are, you’ll push the notification to the side. The
This is your opportunity to get a glimpse of the future of iOS, iPadOS and watchOS. Apple just released the first public beta of iOS 15, iPadOS 15 and watchOS 8. Those releases are the next major vers
Gympass, the exercise and corporate wellness unicorn that originated in Brazil, today announced a $220 million Series E. The company has seen tremendous growth in the last few months, as more and more
Liteboxer, the Peloton for boxing, has announced the close of a $20 million Series A funding round led by Nimble Ventures. B. Riley Venture Capital participated, alongside existing investors Raptor Gr
It’s that time again! This morning Apple kicked off its annual Worldwide Developer Conference the same way it does each year: a keynote jammed to the brim with all the new stuff coming to its va
By the time I joined Box in late 2012, the “consumerization of the enterprise” movement was well underway. The playbook was clear: The lessons and tactics from the rise of consumer apps — viral loops,
Image Credits: Echelon (stock image)Peloton wasn’t the only at-home workout giant exposing private account data. Rival exercise giant Echelon also had a leaky API that let virtually anyone acces
It’s hard to recall a consumer electronics category that matured quite as quickly as the fully wireless earbuds. Things went from a handful of plucky startups to virtually every hardware manufacturer
American golfer Bryson DeChambeau is teeing off during the second round of the Wells Fargo Championship at Quail Hollow Club in Charlotte, U.S., May 7, 2021. /CFP U.S. Open champion Bryson DeC