Dr. Daniel G. Kelly II on Kobe Bryant's legacy and merchandise sales

CGTN

text

04:59

Kobe Byrant's death sent ripples through the memorabilia market.. As brands and online sellers hope to cash in on his legacy. Nike's Kobe Bryant collection sold out on news of the basketball star's death. Dr. Daniel G. Kelly II, Academic Director of Graduate Programs at the Preston Robert Tisch Institute for Global Sport spoke to CGTN's Rachelle Akuffo on this.