APD | Swedish newspaper stops taking adverts from fossil fuel goods

By APD writer** Aditya Nugraha**

**STOCKHOLM, Sept. 26 (APD) - **A Swedish newspaper, Dagens ETC, announced to stop taking advertisement promoting fossil fuel-based goods and services with its editor said the policy was crucial for the media’s credibility.

The editor-in-chief of the daily paper and online newspaper Andreas Gustavsson said the decision was taken by the owner, the board, the marketing department and the journalists.

The decision would hit the paper’s finances, Gustavsson said. “But I am also convinced that this will prove to be a wise decision in the long term”.

He urged other media outlets to consider doing the same.

“I am very aware that the media industry is extremely tough and it is difficult to survive financially. However, the climate crisis affects every single one of us,” he added.

The decision comes after the biggest mass climate protest in history took place around the world last Friday, with further demonstrations expected this Friday.

Meanwhile, the United Nations (UN) climate summit in New York injected urgency into governments’ pledge to restrict the rise in global temperatures to 1.5C above pre-industrial levels, as agreed under the 2015 Paris agreement.

(ASIA PACIFIC DAILY)