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South Korean boy bands Bangtan Boys (BTS) and EXO, as well as girl group TWICE, won the top three awards at the 2016 Melon Music Awards (MMA), summing up this year's K-pop calender.
BTS of the humble-sized Big Hit Entertainment was dubbed the winner of this year's top album, the grand prize of the big annual K-pop event in its eighth year, held in southwestern Seoul on Saturday night. The band's biggest rivals for this award were boy band EXO of S.M. Entertainment and girl group TWICE of JYP Entertainment, both from two of the country's three largest agencies.
"This is the best award ever since our debut," said BTS' Rap Monster, with his teammates J-Hope and Jin in tears.
With many hit EPs and LPs under its belt, the seven-member boy group has flown high here and overseas in the three years since its debut. The band's latest full-length album "WINGS" was ranked as high as 26th on the Billboard 200 chart -- the highest placement for a K-pop group to date.
Members of South Korean boy group Bangtan Boys, or BTS. Photo: Big Hit Entertainment.
EXO snagged five awards: the top artist award, the best dancer award, the Kakao hot star award, the TOP 10 award and the netizen's choice award.
BTS was EXO's biggest rival for the dance award, but EXO had more music downloads and album sales.
"We'll keep improving our dance performance," EXO's Kai said.
GFriend of Source Music, last year's winner of the rookie award, won the best female dancer award. The dance-centric group's strongest contenders were S.M.
K-pop boy band EXO Photo: Yonhap
Entertainment's Red Velvet, as well as TWICE and Wonder Girls, also of JYP Entertainment. It moreover competed with MAMAMOO of the small RBW Entertainment.
TWICE members cried as they stood under the spotlight as the winner of the best song of the year with its mega-hit dance-pop "Cheer Up."
"It's been only a year since our debut," TWICE's Jihyo said. "A year ago, we'd never imagined that we'd be able to win such a big award. We'll do all we can to prove that we're deserving of such an honor."
Stills from South Korean girl group TWICE's music video of its second EP "Cheer Up." Photo: Yonhap
YG Entertainment's girl group BLACKPINK took the rookie's award, emerging triumphant over its biggest rival I.O.I from the small YMC Entertainment agency. Since its debut on Aug. 8, BLACKPINK has gained fast popularity with two EPs. I.O.I, which debuted on May 4, consists of the final 11 winners of the hit girl group auditioning show "Produce 101" on Mnet.
"I'd like to thank our fans for their love and support," BLACKPINK's Rose said. "This award is only the beginning. We will do our best to keep up the good work."
The two groups were among the five contenders for the award, along with NCT 127 of S.M. Entertainment, indie duo band Bolbbalgan4 of Shofar Music, and Korea-China girl group Cosmic Girls of Starship Entertainment and the Korean operation of China's Yuehua Entertainment.
Last year's rookie award winner was the girl group GFriend.
Rose, Lisa, Jisoo and Jennie of South Korean girl group BLACKPINK attend a group interview for their second and latest EP "Square Two" in central Seoul on Nov. 2, 2016. Photo: Yonhap
This year's Top 10 award, an accolade partly based on voter's choice, went to EXO, BTS, BewhY, Zico, TWICE, Akdong Musician, GFriend, Red Velvet, MAMAMOO and Taeyeon.
Rapper-singer Yoon Mi-rae won the best OST award, thanks to the immense popularity of the television show "Descendants of the Sun."
The folk blues award went to 10cm, the top male balladier award to Im Chang-jung and top female balladier to Jeong Eun-ji of girl group Apink.
(YNA)
